"And we’re starving, all of us, and we’re killing each other, and we’re hating each other, and we’re calling each other liars and evil because it’s all become marketing and we want to win because we’re lonely and empty and scared and we’re led to believe winning will change all that. But there is no winning."
"I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination."
"Nothing is so powerful as an insight into human nature… What compulsions drive a man, what instincts dominate his action… If you know these things about a man you can touch him at the core of his being."
"Now step aside, look upon life as a disinterested spectator: many a drama will turn into a comedy. It is enough for us to stop our ears to the sound of music in a room, where dancing is going on, for the dancers at once to appear ridiculous. How many human actions would stand a similar test?"